Field Sales and Marketing Manager
    Summary
    Title:Field Sales and Marketing Manager
    ID:2010129
    Department:Management
    Location:Tucson, AZ
    Description
    About Barrio Brewing Company:

    Barrio Brewing Company was established in 1991 in Tucson, AZ., founded by native Arizonans Dennis and Tauna Arnold. It was Tucson’s first full mash brewery named Gentle Bens Brewing company. Fifteen years later they expanded and Barrio Brewing Company continues to brew to meet the demands for their award-winning beers. Now it is the third largest independent brewery in the state. Twenty-seven years and still growing and constantly innovating to meet the ever-changing desires of Arizona beer drinkers, Barrio is Arizona’s neighborhood brewery.


    Job Description:
    Barrio Brewing Company of Tucson, Arizona is seeking a state wide Phoenix based Field Sales and Marketing Manager.  This role will Head up Barrio sales, marketing and brand awareness throughout the state of Arizona.  The establishment of new accounts and the maintenance of established account relationships and marketing of Barrio wholesale.  Other duties include driving and managing beer distributor objectives, development and execution of Barrio sales and merchandising standards, identification and planning brewery events, and operating lock/step with brewery ownership and management on sales and marketing strategies.

    Qualifications:
    • A minimum of 5 years’ experience in sales/distribution industry. beverage or craft beer preferred.
    • Marketing, promotion and event management experience
    • General Social media skills
    • Excellent written and communication
    • Ability to work evenings and weekends
    • Ability to travel as needed, throughout the state of Arizona.
    • Ability to maintain a professional business approach in environments where craft beer is being poured and consumed.
    Key Responsibilities:
    • Retail account establishment and maintenance throughout the state of Arizona
    • Drive and manage distributor’s objectives           
      • Execution of long and short term goals
        • Develop, drive, mesh and facilitate brewery and distributor goals
      • Consistent interaction with distributor sales reps in all regions of the state
      • Utilizing information from ownership/brewing management to influence distributor focus. 
      • Develop metrics to measure performance of brand products, recap of these via monthly reports.
    • Develop a marketing strategy
      • Local Tucson Market
      • Statewide market
      • Education
      • Visibility
        • Displays, placement, tap handles
      • Sponsorships- identification and maintenance of opportunities
      • Social Media
    • Business planning
      • Sales and pricing analysis
        • Annual/quarterly/monthly business planning with ownership and management
        • Budget monitoring to stay within limits.
        • Retail price management
    • Execute and plan brewery events
      • Execute local special events
        • Retail account events, promotions
          • Support and identify events that marry brand strategy and retail account needs
        • In house events              
          • Beer dinners
          • Private events
        • Brewfests
        • Trade events (retail, trade/industry)
        • Plan and maintain a calendar of events, as well as event recaps for future reference
      • Various miscellaneous tasks to include:
        • Brewery tours
        • Staff education
     
    Job Location:
                     Phoenix, Arizona
    Job Specifications:
                    Permanent,  Full Time
     

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